Our Philosophy
Asset: a useful or valuable thing, person or quality.
Liability: a person or thing whose presence or behavior is likely to cause embarrassment or put one at a disadvantage.
At Asset Training Group, we firmly believe that unless you take concealed carry very seriously, you are more likely to be a liability with your gun than an asset. We want you to be an asset, and we want to help you become one.
We believe that civilian concealed carry is fundamentally different than all other contexts in which people carry firearms in public for self-defense. We teach CCW curriculum as civilians for civilians, with an emphasis on what we think are the key issues and skills that are critical in this unique civilian context.
First of all is the right mentality and attitude. The CCW permit is not a license to take less flak. It's an obligation to take more, because the variable of the firearm changes the stakes of antagonistic encounters drastically.
Success also demands that you develop a sharp understanding of the rules and doctrines regarding use of lethal force in self-defense, that you optimize your equipment for maximum practicality and effectiveness, and that you have a grasp of the complex and nuanced rules governing where public carry with a CCW is permitted and where it is prohibited. We will help you achieve all these things, and more.
We firmly believe that CCW rights are CCW responsibilities, and we promise that our course will help you begin (or continue) your CCW journey with the knowledge and confidence to responsibly exercise your Second Amendment right to concealed carry.
Let us help you become an Asset. Not a liability.